• Red Bull

    Neymar Jr’s Five Global Tournament

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    Background

    Created one of a handful of signature global properties to promote a key athlete, Neymar Jr, and its commitment to soccer players and fans around the world.

    Assignment

    • The national final featured teams from across the country, with the winning team traveling to Brazil for the world final showcasing 43 countries from across the globe
    • The campaign impacted 300 teams and 2,100 players across the U.S., with hundreds of thousands of profound impressions
    • Significant increase in brand awareness in the target demo and an increased presence with key retailers

    Result

    • The national final featured teams from across the country, with the winning team traveling to Brazil for the world final showcasing 43 countries from across the globe
    • The campaign impacted 300 teams and 2,100 players across the U.S., with hundreds of thousands of profound impressions
    • Significant increase in brand awareness in the target demo and an increased presence with key retailers

  • Boost Mobile

    Chivas de Guadalajara Sponsorship 3v3 Tour

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    Background

    As a sponsor of Chivas de Guadalajara in the United States, Boost Mobile activated at all Chivas Friendly matches hosted in the U.S. Additionally, Boost launched a nationwide 3v3 Tournament in key markets to engage its Hispanic consumer base.

    Assignment

    • The national final featured teams from across the country, with the winning team traveling to Brazil for the world final showcasing 43 countries from across the globe.
    • The campaign impacted 300 teams and 2,100 players across the U.S., with hundreds of thousands of profound impressions
    • Significant increase in brand awareness in the target demo and an increased presence with key retailers.

    Result

    • The national final featured teams from across the country, with the winning team traveling to Brazil for the world final showcasing 43 countries from across the globe.
    • The campaign impacted 300 teams and 2,100 players across the U.S., with hundreds of thousands of profound impressions
    • Significant increase in brand awareness in the target demo and an increased presence with key retailers.

  • Copa Jimador

    Hispanic League Activation

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    Background

    As a sponsor of the Mexican National Team, Jimador Tequila was looking to connect with Hispanic soccer fans in Southern California. The Copa Jimador program was developed to directly engage the most important Hispanic soccer leagues in the region.

    Assignment

    • Impacted 1,300+ teams and 17,500+ players across the 20 leagues and drove significant increase in key neighborhood sales
    • Landed a major sales deal with the Tournament’s host Hotel/Casino, and partnerships with Univision and Hoy
    • Champions from all 20 leagues will be wearing Jimador branded uniforms in upcoming seasons

    Result

    • Impacted 1,300+ teams and 17,500+ players across the 20 leagues and drove significant increase in key neighborhood sales
    • Landed a major sales deal with the Tournament’s host Hotel/Casino, and partnerships with Univision and Hoy
    • Champions from all 20 leagues will be wearing Jimador branded uniforms in upcoming seasons

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